Facebook’s staggering 1.32 billion average daily active users makes it the unprecedented most popular social media. Its enormous popularity is a hub of rich audience activities which makes it the top-most social media platform with best ROI according to seasoned and successful social media advertisers.
Reasons why you can't advertise for certain Pages or apps in Ads Manager and Power Editor- If you are attempting to advertise for a specific Facebook Page or app and it's not available for selection, you may lack the proper Business Manager permissions.
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This can happen if:
- You do not have advertising permissions for the app or Page you want to advertise for.
- Your ad account was not approved to advertise this app or Page when you first created it.
From the onset, there are two platforms to run advertising on Facebook: the Ads Manager (Basic) and the Power Editor (Advanced). Several guides and even Facebook still mention both tools and this is a good time to orient you about the recent change.
Facebook has announced that Ads Manager and Power Editor have been combined into a single platform called as “Ads Manager.” This makes Facebook ads creation and management a lot easier for businesses. For those who are currently using Power Editor, there won’t be any changes on the functionalities except for the new name. For those who are using Ads Manager, you will see that some new features have been added.
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